{"id":4729,"date":"2019-12-08T12:37:00","date_gmt":"2019-12-08T11:37:00","guid":{"rendered":"https:\/\/www.cottonbird.fr\/blog\/2019\/12\/interview-wedding-planner-alexandre-le-labo-ephemere\/"},"modified":"2026-09-28T11:55:46","modified_gmt":"2026-09-28T11:55:46","slug":"interview-wedding-planner-alexandre-le-labo-ephemere","status":"publish","type":"post","link":"https:\/\/www.cottonbird.fr\/blog\/2019\/12\/interview-wedding-planner-alexandre-le-labo-ephemere\/","title":{"rendered":"Interview Wedding Planner
Alexandre | Le Labo Eph\u00e9m\u00e8re"},"content":{"rendered":"\n

D\u00e9but 2019, cotton bird<\/em> lan\u00e7ait son annuaire de Wedding Planners<\/strong><\/a> : un r\u00e9pertoire de happy few <\/em>et de prestataires soigneusement s\u00e9lectionn\u00e9s pour accompagner nos amoureux de A \u00e0 Z dans la pr\u00e9paration du plus beau jour de leur vie<\/a>. Aujourd’hui, je vous pr\u00e9sente Alexandre, \u00e0 la t\u00eate de l’agence Le Labo Eph\u00e9m\u00e8re<\/a>.<\/p>\n\n\n\n

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Pouvez-vous vous pr\u00e9senter en quelques lignes ?<\/strong><\/p>\n\n\n\n

Moi c\u2019est Alexandre. Voil\u00e0 maintenant 3 ans que j\u2019ai cr\u00e9\u00e9 Le Labo Eph\u00e9m\u00e8re<\/a>, o\u00f9 je suis Wedding Planner sur la r\u00e9gion Toulousaine. <\/p>\n\n\n\n

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Comment vous est venue l\u2019envie de devenir Wedding Planner ?<\/strong><\/p>\n\n\n\n

J\u2019\u00e9tais visuel merchandiser<\/em> pour une marque de haute couture italienne \u00e0 Paris, et j\u2019aspirais vraiment \u00e0 revenir vivre \u00e0 Toulouse, d\u2019o\u00f9 je suis originaire. Malheureusement pour moi, ces postes sont rares – voire inexistants dans la r\u00e9gion. Il a donc fallu que je me r\u00e9invente. Le m\u00e9tier de Wedding Planner \u00e9tait alors une \u00e9vidence car c\u2019\u00e9tait un m\u00e9tier en pleine expansion qui r\u00e9unissait toutes les comp\u00e9tence acquises lors de mes \u00e9tudes et exp\u00e9riences professionnelles  : \u00e9v\u00e9nementiel, coordination, n\u00e9gociations commerciales, relationnel et d\u00e9coration. <\/p>\n\n\n\n

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Avez-vous suivi une formation sp\u00e9cifique ?<\/strong><\/p>\n\n\n\n

J’ai \u00e9t\u00e9 form\u00e9 pendant 3 semaines dans une entreprise \u00e9v\u00e9nementielle sp\u00e9cialis\u00e9e dans l\u2019organisation de mariages. Cela para\u00eet court, mais la formation \u00e9tait tr\u00e8s compl\u00e8te, j\u2019ai beaucoup appris.<\/p>\n\n\n\n

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En quoi consiste exactement votre mission en tant que Wedding Planner ? Quelles prestations offrez-vous aux couples qui font appel \u00e0 vous ?<\/strong><\/p>\n\n\n\n

Le r\u00f4le du Wedding Planner est d\u2019imaginer les mariages et de leur faire prendre vie. On me choisit g\u00e9n\u00e9ralement pour une organisation totale avec une pr\u00e9sence le jour J, mais il peut arriver que des couples me demandent des prestations sur mesure. Soit uniquement coordonner leur jour J, soit uniquement les aider a trouver les prestataires. Je m\u2019adapte \u00e0 toutes les demandes.<\/p>\n\n\n\n

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Quelles sont les qualit\u00e9s n\u00e9cessaires pour ce m\u00e9tier ?<\/strong><\/p>\n\n\n\n

Les qualit\u00e9s les plus importantes pour exercer ce m\u00e9tier sont la rigueur et la sociabilit\u00e9. Il y a \u00e9norm\u00e9ment de d\u00e9tails \u00e0 retenir, et rien ne doit \u00eatre laiss\u00e9 au hasard. Cela requiert d\u2019\u00eatre tr\u00e8s organis\u00e9 dans sa mani\u00e8re de travailler. Une grande partie du m\u00e9tier est \u00e9galement li\u00e9e aux personnes et aux prestataires qui nous entourent. Je me soucie donc beaucoup des professionnels avec qui je travaille, afin qu\u2019ils soient dans les meilleurs conditions pour travailler et donner le meilleur d\u2019eux-m\u00eames pour mes mari\u00e9s. L\u2019ambiance de travail et le relationnel avec les prestataires jouent pour beaucoup dans la r\u00e9ussite d\u2019un mariage. C\u2019est pour cette raison que je lie des liens privil\u00e9gi\u00e9s avec tous mes partenaires.<\/p>\n\n\n\n

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Comment se d\u00e9roule le travail avec les mari\u00e9s ?<\/strong><\/p>\n\n\n\n

Je d\u00e9coupe l\u2019organisation de chaque mariage en 4 phases : une phase de conceptualisation durant laquelle je rencontre les mari\u00e9s pour conna\u00eetre leurs souhaits et leurs envies. Je fais g\u00e9n\u00e9ralement cela lors d\u2019un rendez vous informel autour d\u2019un caf\u00e9, et j\u2019en profite pour les faire parler. Je r\u00e9colte ainsi des informations cruciales n\u00e9cessaires \u00e0 l\u2019organisation globale. Vient ensuite la phase de recherche des prestataires, qui aboutit \u00e0 la signature des devis et versements des acomptes. A ce stade-l\u00e0, les bases du mariage sont pos\u00e9es et j\u2019entame une partie d’organisation pure. Je construis les plannings de la journ\u00e9e et r\u00e8gle tout les petits d\u00e9tails avec les prestataires. C\u2019est la phase la plus d\u00e9licate car il ne faut oublier aucun d\u00e9tail sous peine de se mettre les prestataires en difficult\u00e9 le jour J. Vient enfin le jour J, o\u00f9 je suis pr\u00e9sent pour accueillir et coordonner chacun d\u2019entre eux. Je m\u2019assure alors que tout ce qui a \u00e9t\u00e9 pr\u00e9vu soit ex\u00e9cut\u00e9 au bon moment.<\/p>\n\n\n\n

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Quelle est la prestation la plus originale que vous ayez propos\u00e9e – ou qui vous a \u00e9t\u00e9 demand\u00e9e par des mari\u00e9s ?<\/strong><\/p>\n\n\n\n

Un couple m\u2019a demand\u00e9 de dresser les tables de leur d\u00eener de r\u00e9ception sous une tente au milieu des champs de vigne de la propri\u00e9t\u00e9 familiale. Le coucher du soleil sur la vigne, face aux collines de la vall\u00e9e, \u00e9tait \u00e0 couper le souffle !<\/p>\n\n\n\n

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Comment voyez-vous \u00e9voluer le m\u00e9tier de Wedding Planner dans les prochaines ann\u00e9es ?<\/strong><\/p>\n\n\n\n

Le m\u00e9tier de Wedding Planner n\u2019\u00e9volue pas vraiment en tant que tel. Ce qui \u00e9volue, c’est le contenu des prestations qui sont fortement influenc\u00e9es par les blogs, les r\u00e9seaux sociaux et surtout par Pinterest. Le lieu de r\u00e9ception, le traiteur, le photographe, le DJ et la fleuriste sont les prestataires principaux, auxquels vient maintenant se rajouter le vid\u00e9aste, le photobooth, le food truck, le bar \u00e0 cocktail, le groupe de jazz, le chariot \u00e0 glaces\u2026 Le nombre de prestataires est d\u00e9sormais beaucoup plus important qu\u2019avant\u2026 Je dirais donc qu\u2019il faut savoir s\u2019adapter et suivre les tendances pour rester au go\u00fbt du jour.<\/p>\n\n\n\n

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Quels conseils donneriez-vous aux couples de futurs mari\u00e9s qui h\u00e9sitent encore \u00e0 faire appel \u00e0 un.e Wedding Planner ?<\/strong><\/p>\n\n\n\n

Il est vrai qu’engager un Wedding Planner a un co\u00fbt, mais c\u2019est un gain de temps consid\u00e9rable qui n\u2019a pas de prix. Au-del\u00e0 de \u00e7a, je dirais que le plus gros avantage c\u2019est de profiter d\u2019un carnet d\u2019adresses de qualit\u00e9 avec des prestataires qui ont \u00e9t\u00e9 test\u00e9s et approuv\u00e9s. Mes clients sont souvent impressionn\u00e9s par la qualit\u00e9 des prestataires qui leur ont \u00e9t\u00e9 propos\u00e9s et qui ont chacun pour leur part contribu\u00e9 \u00e0 la r\u00e9ussite du mariage.<\/p>\n\n\n\n

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Cr\u00e9dits photos : Charlotte Grosjean<\/a> (portrait) Yoris Photographe<\/a> (2,3 et 4) & The Quirky<\/a> (5) <\/p>\n\n\n\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

D\u00e9but 2019, cotton bird lan\u00e7ait son annuaire de Wedding Planners : un r\u00e9pertoire de happy few et de prestataires soigneusement s\u00e9lectionn\u00e9s pour accompagner nos amoureux de A \u00e0 Z dans la pr\u00e9paration du plus beau jour de leur vie. Aujourd’hui, je vous pr\u00e9sente Alexandre, \u00e0 la t\u00eate de l’agence Le Labo Eph\u00e9m\u00e8re.<\/p>\n","protected":false},"author":6,"featured_media":4727,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,7],"tags":[],"class_list":["post-4729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","category-mariage"],"yoast_head":"\nInterview Wedding Planner Alexandre | Le Labo Eph\u00e9m\u00e8re - CottonBird Blog<\/title>\n<meta name=\"description\" content=\"Voici Alexandre, Wedding planner de l'agence Le Labo \u00c9ph\u00e9m\u00e8re. 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